He is Founder of CashMob Spain, an initiative to save, help, encourage and publicize small and traditional shops and businesses. A Cash Mob is mainly to convince through social networks (Twitter and Facebook) to a group of people to attend the designated date and time established to make a purchase in small local businesses in the community where you create the event; besides buying fun is promoted as part of the experience as well as interaction with other people attending the event and also later, having a dring in some bar nearby after the event and sharing in social networks the experience. Also traders of the shops that participate in a CashMob agree to participate in other Cash Mob in their area.
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